Posted on
June 22nd, 2018
Content has become an increasingly key factor in the world of SEO. It’s easy to see why; Google’s very own Webmaster Guidelines advise website owners to ‘make pages primarily for users, not for search engines’ and to consider what makes their websites ‘unique, valuable or engaging.’ Content is the building blocks of all websites. It’s […]
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Posted on
April 20th, 2018
Did you know that in 2017, mobile accounted for 50.3% of all web traffic? With this in mind, it’s no wonder that internet companies are doing more and more to enhance the mobile experience. Last week, Google launched a brand new ‘More results’ Feature for mobile users. This comes just days after the search engine […]
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Posted on
June 1st, 2016
Last week, social media giant Facebook announced that they would begin showing ads to all internet users, irrelevant of whether or not they have an account on the site. Up to now, the company has been gathering data about users, including their browsing habits and what websites they are visiting. This allows them to display […]
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Posted on
March 10th, 2016
A year ago, Facebook announced plans to host news stories on the platform. The majority of us are still waiting to test out the new feature as up to now it has only been available to large publishers like Buzzfeed, BBC News and The Guardian. But you won’t have to wait much longer as Instant […]
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Posted on
August 7th, 2015
Internet users all over the world have been eagerly awaiting the Panda 4.2 update, which was first announced several months ago. Google have recently begun rolling out the new algorithm, which will reward and punish websites depending on the quality of their content. The algorithm will also be paying particular attention to the originality of […]
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Posted on
December 15th, 2014
Yahoo has recently taken on a deal with Mozilla, which has made them the default search engine for Firefox users. Instead of being greeted by the familiar face of Google when connecting to the web, users will now instead land on Yahoo’s search engine page. Yahoo’s president, Marissa Mayer, has said that the company “believe […]
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Posted on
November 29th, 2014
After receiving complaints that Google favour their own results, the European Parliament have called for change to how the search engine works. 384 members voted for the site being un-bundled, with just 174 voting against the motion. Google have become one of the most powerful companies in the world, which is what is worrying the […]
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Posted on
November 24th, 2014
Mobile browsing has become unbelievably popular and is now an important part of millions of people’s everyday routine. It is an easy way to stay connected if you are always on the move! Those of us who use mobile internet on a regular basis will know just how annoying it is to find yourself on […]
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Posted on
August 6th, 2014
Search marketing has undergone a transformation in recent years with the much publicised Google updates with creative names including Panda, Penguin and Hummingbird, but has this led to the demise of Search Engine Optimisation altogether? The answer depends on your point of view and what you understand by SEO. If you think of SEO as […]
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