Link Building
Link building is one of the most important elements of a successful search engine marketing campaign. Many professional SEO consultants actually state that high quality in-bound links is the most important element in gaining improved search engine rankings. Link building is a natural search engine optimisation (SEO) technique that involves researching, requesting, and submitting quality backlinks from external sources with the intention of increasing a webpage's position in the search engines. These links will all vary in quality (and difficulty) and at Piranha Internet we spend a considerable amount of time identify link sources and communicating with webmasters and site owners with a view to creating these links.
Our Link Building Services (Backlinks) Includes:
- A Dedicated Account Manager
- Website & Objectives Review
- Keyword Research and Selection
- Link Source Identification
- Monthly Link Building Report
In website marketing, link building has become a critical element in achieving a good natural search engine position. Many articles have been written on the subject and Google themselves publish a great deal of information explaining how the flow of "link Juice" from one website to another benefits websites at various link levels. The amount of quality backlinks to your website is one of the most important criteria used by search engines to rank your pages. On a basic level, the more and higher quality backlinks you have linking to your website the higher your website will rank in the search engines. This is why as part of any search engine optimisation or search marketing campaign for our clients; link building forms a fixed activity every month.
Link building not only encourages more traffic to your website from people using the actual backlinks (just think how much traffic your website would get if the BBC linked to your website!!) but SEO link building also provides the following benefits:
- Search engine robots (spiders) follow the backlinks between websites. The more backlinks you have, the more often robots will visit your site. This helps if your website has new content added and you want it to be quickly indexed by the search engines.
- Many search engines count backlinks to your website as "votes" for you. They assume that if lots of websites link to your site it must have lots of "friends" and be a relevant website and of high quality.
The link building services we offer here at Piranha Internet are designed to considerably improve a website's visibility in natural search results listings when key, related search terms are used. We have specific ways and techniques we have developed over the years to improve this process, notably creating "link bait" and creating a PR campaign for the business with articles distributed to relevant trade and consumers press, websites and Blogs.
Our SEO link building service only uses ethical SEO link building techniques, the boundaries between ethical and non ethical link building is very blurred and we do push the boundaries, but we would never get involved in things like offshore link farms or links from notorious sectors such as adult sites, gambling, drugs and dating to drive both traffic and backlinks to your website. Our link building service does not use link farms or employ huge link exchange programs as these unethical link building services can cause your website to be penalized by the search engines and make it very difficult to move your website forward.
To promote your website and improve its standing, we will use a number of integrated SEO link building techniques that will be deployed to move your site up the major search engines such as Google and Bing. The more link building that we are able to complete successfully for you, the more a website will move up a search engine ranking for specific keywords or key phrases. At Piranha, our link building service will provide backlinks to your website from a range of websites held in our link building database and from high quality industry specific sources. Some of these websites we manage for other clients, some are specific to targeted vertical markets.
At Piranha Internet Ltd our expert team of SEO consultants will carry out a professional SEO link building service campaign for your website to ensure you only target the best keywords for your website. If you would like to contact us to find out more about link building services or to find out more about search engine marketing in general, then please call 01772 888 331or email us.