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Facebook Timeline: Be very careful what you say on Facebook…

Thumbnail image for Facebook Timeline: Be very careful what you say on Facebook… Oct 20

“I love you more than anything <insert name here>”, “Oh really because in March 2008 you said that you could never love a person as much as you loved <insert different name here>”. This situation could soon be facing approximately 800 million men and women across the globe when Facebook eventually launches its new ‘Timeline’ [...]

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Facebook’s New Layout Coincides with Google Plus Launch

Thumbnail image for Facebook’s New Layout Coincides with Google Plus Launch Sep 22

This week saw the launch of Google Plus to the general public, albeit in ‘beta’ form. This week also saw the introduction of a controversial new layout on Facebook. Coincidence? I suspect not. The question is whose idea was it, and who stands to benefit the most? There are two opposing arguments here. I’ll look [...]

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Why you should use a Business Page rather than a Personal Profile

Thumbnail image for Why you should use a Business Page rather than a Personal Profile Aug 30

Facebook is now an essential tool for any company hoping to do business online but many of our clients have been confused by the existence of business pages and personal profiles. Quite simply, you must not create a personal profile for your business – this violates Facebook’s terms of use and could result in your [...]

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Why a Facebook like is Priceless

Thumbnail image for Why a Facebook like is Priceless Jun 20

Marketing can be incredibly frustrating with often no clear relationship between the activity and the end result. Marketers typically pursue intermediate goals – so in social media terms, we might look to achieve a certain number of ‘likes’ or followers – but the end goal is usually to make sales. Many people have tried to [...]

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Facebook Competitions and Promotions Help

Thumbnail image for Facebook Competitions and Promotions Help Apr 20

Facebook have guidelines that govern your communication about or administration of any promotion that includes a prize and a winner – regardless of whether this is based upon chance or skill. Basically you are not allowed to use Facebook’s own tools at all in the running of any competition. If you wish to run a [...]

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